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Styleguide for Content Editors

The new Penn Law site provides a flexible set of design tools to help get your message across in a consistent way.  This page illustrates a few of the options available to you when creating pages.

Page content editing: Style options

There are two ways to style your content:  “Styles” and “Formats.”  The LiveWhale editing menu has separate lists for each.

The available options under “Styles” are the following:

Style What it’s for: Used on: Example:

Used on intro paragraphs (one per page) for a summary of that page’s contents. 

These may be weighted higher in search results, so they should be as concise and specific as possible.

Paragraphs. There should be exactly one intro paragraph on every page of the Penn Law site.

Penn Law provides a legal education of the highest quality.

 Contact Used only for contact info, so visitors traveling around the site can quickly find that information. Paragraphs, Lists
Staff: 215.898.9140
Faculty: 215.898.2589
Students: 215.898.2679
Student Walk-ins: T232

Use line breaks (shift-return) instead of paragraph breaks (return) to separate blocks of text. 

 Highlight Any important information needing a callout. Paragraphs, Lists

Note: All content on this page is under a Creative Commons license.

Use line breaks (shift-return) instead of paragraph breaks (return) to separate blocks of text.  

Fine Print Only for specific fine print uses.  Paragraphs

 Note that classes are only available to Penn Law students.

Caption Photo captions.  Paragraphs

 The sun rises over Golkin Hall.  Photo by Jane Doe.


The options under “Formats” are the following:


Heading 1

(Heading 1 is for the page title only, automatically present on every page)

Heading 2

Heading 3

Heading 4

Heading 5
Heading 6